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Print Ads vs. Website

  • September 30, 2011
  • Bradley Taylor

I was talking with a client today and we were marveling at the amount that people will spend on print ads and how little they may spend online. At the same time he told me that 95% of his business is either referral, drive by or customers found him online. Print ads still have their place and especially for certain businesses that may be trying to attract an older clientele. But most businesses should spend more on online marketing (S.E.O., link placement, and pay-per-click) than they spend on print ads.

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