Olympus Web SEO Blog

Search Optimization and Web Design Company

Olympus Web SEO Blog - Search Optimization and Web Design Company

Mobile vs. Laptop Usage

mobile vs laptop 2018In the business of designing and optimizing websites, it helps to know who your target audience is. It also helps to know what devices people will be using to look at your websites.

For the purpose of this article, “desktop” and “laptop” will be combined and be simply referred to as “laptop”. The nature of this article is to determine mobile device browsing vs. non-mobile device browsing regarding website design and optimization.

It has long been known that mobile devices would take over as the single most used type of computer device that people use to browse the web. A recent study suggests the number is about half and half. I don’t think this is the relevant statistic though. To me, the relevant question is to ask who uses mobile devices exclusively vs. those people who use a mix of the two. (I will leave out people who use laptops only and don’t use mobile devices because those numbers are so low that they are negligible.) Continue reading

Test Your Contact Forms Often

contact for tips seo melbourneThis week I was looking for a new landscaping company to cut and trim my grass. I went to a couple of their websites and filled out the contact form then clicked “send”.  What happened next is why I am writing this blog.

The forms (on two different sites) returned an error page which meant that they was broken. It made me think, “how long have these forms been broken and how much business have these companies lost because of this?”. Personally, I try to test the contact forms a few times a month for each one of my clients. But, if you are a business owner, you should test it weekly. Think about if you never got that big client that you currently have. That would be infuriating.  Continue reading

Choosing a Custom Design for Your Website

custom made green square 3d realistic isolated web buttonCustom designed websites provide many benefits to the owner and to the user of the website. You want to be prepared with the visitors that come to your site and the only way to do this is to ensure that the design stands out and that it is clean and organized for them. You don’t want to have them get lost in the sea of information that is just thrown everywhere. You also want to make sure that you can grab their attention through the use of the colorful graphics and pictures that are placed throughout the website.

Here is why choosing a custom design for your website might be a pro in your favor. Continue reading

What is a responsive website?

Responsive design and web devicesWe’ve all been there.  We have whipped out our smart phone to search for something. We think we have found the perfect web site for what we are looking for.  The site looks like it has the product we were searching for.  Perhaps you were looking for the newest gaming system. You’ve touched on the picture of the system you want only to be directed to something totally different.  The picture you resized on your phone didn’t hold and you ended up touching something else. After a few additional tries you finally have the product on your screen.  After reading the description of the product, you aren’t so sure you were thinking of the same thing as what you’re looking at.  The picture isn’t clear. And there is no pricing information.  Maybe there’s a “help” icon that you can touch for a phone number.  As you search the website for help you realize there is no “help” icon and you’ve just spent 30 minutes searching for something with no results.  You move on to another web site. Continue reading

New Client Website Launch

lyhIt has been our very own pleasure to work with the folks at Lynchburg Machining. They are a machining company and machine shop in Lynchburg, Virginia United States.  Their web URL is http://lynchburgmachining.com/

The customer required a website redesign which incorporated the style and feel of a modern website that featured easy to use navigation and rich, fast loading images.  The site also had to be responsive. In other words, it shrinks and grows automatically to fit the size of the browser on various mobile devices. Continue reading

Designing a Website with SEO in Mind

One of our clients sites we launched this month. Notice the smooth and balanced layout as well as links.

One of our clients sites we launched this month. Notice the smooth and balanced layout as well as links.

When you are attracting customers to your website, it’s imperative to understand how to effectively design your site using SEO (search engine optimization). You need to understand how a search engine operates. Search engines are very limited in how they move through the internet. Search engines see things a lot different than you or I. Here are a few things you need to know to have your site bringing in the customers using SEO.

Most of the content of your website should be in HTML format. Search engines will often ignore flash files, images, Java applets or other content that is non-text. You will need to focus on the keywords or phrases your customers are most likely to put in the search box and make sure they are in HTML text in your pages. If you have a number of images and other types of content, substitute them for text or add text describing the content.  Continue reading

Designing a Website with SEO in Mind

googleSEO = Search Engine Optimization or in other words getting your site to rank higher in Google.

When you are attracting customers to your website, it’s imperative to understand how to effectively design your site using SEO (search engine optimization). You need to understand how a search engine operates. Search engines are very limited in how they move through the internet. Search engines see things a lot different than you or I. Here are a few things you need to know to have your site bringing in the customers using SEO. Continue reading

Client Site Launch: Massage and Hydro Therapy

CaptureOlympusweb.com is proud to announce our newest site launch: HolisticHealingMassage.org

Our good friend and client Lisa Beatty is a licensed massage therapist and has worked independently since 2003. She is widely considered one of the best massage therapists in the North Melbourne/Viera/Rockledge area.  She offers colon hydro-therapy as well (commonly referred to as a “colonic”).

Her new site has a Google map so you can find her office as well as a newsletter sign up form and a health blog.

Lisa had a “do-it-yourself” website before.  We are including the before and after screen shots below.

Before

Capture

After

after

 

Finding The Best Web Service Provider in Melbourne, Florida

Responsive Web Design Word CloudLet me preface this article by saying we do a large amount of business outside of the local area. But almost half of our business is local clients.

Finding a Melbourne, Florida, USA based web designing and developing company is easy. However, finding the best one may take some research work from your side. The very first thing you need is to decide what you exactly need. Sometimes, the best choice is the one which is the most suitable one for you, but not the most popular one. The website design is the first step of the project, but there are other services like web identity design, SEO, and online promotion. Decide if you want the full package or few of the services. Once you decide that, the rest will become rather easy. Continue reading

A Brief Guide To Off Page SEO Techniques

SSearch Engine Optimization Melbourne Floridaearch Engine Optimization (SEO) is actually a process that aims at a favorable position for any website in the search engine result pages and can truly improve the organic traffic ratio for better business. In modern search engine optimization organic traffic is a valuable and vital element for it is targeted and free and can also considerably improve a site’s SERP ranking.

Meta-optimization, ALT and H1 tags, Sitemaps are primarily on page SEO techniques while directory and search engine submissions, article and RSS submission, blog postings and press releases and forum posting are the most popular off page SEO techniques used by most websites for better ranking in the search engine result pages. Continue reading