When it comes to search engine optimization, there are a lot of misguided impressions about the industry. Some people still think there are some magic tricks that can be done to make a site climb the Google results.
But knowing how to optimize a site isn’t a magic trick. You just need the proper training and repetition. That is why so many companies hire a professional SEO programmer. Because through his/her training/trial-and-error, he/she has been able to hone the skills necessary to achieve results.
Still, even with the exact knowledge of how to optimize, there is no way around hard work. It takes time to fill out every keyword tag, every meta-data section and to clean the coding and server so that it easy for search engines to access and spider your site. But this is only half of the equation. Continue reading
Lead Developer at Olympus Web. I started in 2002. I specialize in Search Engine Optimization, content creation and building websites for small businesses.