Olympus Web SEO Blog

Search Optimization and Web Design Company

Olympus Web SEO Blog - Search Optimization and Web Design Company

Site Optimization – Don’t Display Images that are Hosted Elsewhere

improve website speedOne of the most important factors search engines consider when ranking your site is load speed. We have covered that before. But, today we want to go into the topic of serving images on your website.

You probably know by now that images on your website should be an optimized size so that they do not slow the page load speed when the site is visited. But, you should also make sure not to serve images from a server outside of the server from which your website is currently being stored.

Having images on your site that are being served from a different server can slow the load process tremendously. Also, search engines actually look for this and hold it against your ranking. Continue reading

Test Your Contact Form Regularly

contact form monitoringCan you imagine how disappointed you would feel if you found out that you had less sales this year because your contact form wasn’t working properly? Hundreds or maybe thousands of dollars of revenue because of a failure of your website to function properly.

Well, it happens. The reasons it happens can vary but in today’s web world, the most likely reason is that the contact form plug-in changed and broke the coding. The changes happen when the plug-ins are updated. Recently, there was a big mess when the people who manage the Contact Form 7 plug-in released an updated version that broke the functionality on many websites. Continue reading

Getting Spammed from Your Contact Form Recently?

Are you starting to get spammed through your website contact form again? You are not alone. Literally millions of people have been receiving heavy doses of spam this week. The problem is that Contact Form 7, a form used by millions of people within their WordPress installations, has stopped working with Google ReCaptcha V2. When you log in, you get an alert to change your site keys to reCaptcha V3, a version that is supposed to work in the background. The problem is, spam is still getting through.

I have searched the web and have found many complaints but no answers from WordPress. I suppose the best thing to do to save time/money at this juncture is to wait and see of they sort this out and tighten up the security. Continue reading

Single Page Optimization

learn how to optimize you article on the webThere is not point in having a very optimized page that is within a website which is itself not optimized. Google would not see this page as the “single great apple in a basket of rotten apples”, rather, they would just see it as a basket of rotten apples. With that said, I am going to discuss the proper optimization of a single page.

Industry practices in this matter change all the time as Google itself changes. It is important to stay updated on all the algorithm changes at Google by reading their various blogsContinue reading

Mobile vs. Laptop Usage

mobile vs laptop 2018In the business of designing and optimizing websites, it helps to know who your target audience is. It also helps to know what devices people will be using to look at your websites.

For the purpose of this article, “desktop” and “laptop” will be combined and be simply referred to as “laptop”. The nature of this article is to determine mobile device browsing vs. non-mobile device browsing regarding website design and optimization.

It has long been known that mobile devices would take over as the single most used type of computer device that people use to browse the web. A recent study suggests the number is about half and half. I don’t think this is the relevant statistic though. To me, the relevant question is to ask who uses mobile devices exclusively vs. those people who use a mix of the two. (I will leave out people who use laptops only and don’t use mobile devices because those numbers are so low that they are negligible.) Continue reading

How to Fix This Message in WordPress: Fatal error: Out of memory

This is the dreaded message many WordPress website owners have received over the last few years. But, for those who have seen it before and have dealt with it, it is no big deal. It is just more of an annoying hassle than anything else.

For whatever reason the default memory limit for WordPress is just 32MB. If you build out your site in any substantial way you will exceed this. So, you actually have to hack your own website to increase this limit to allow your site to continue functioning. The reason I say hack your own site is because many times the WordPress functionality is totally incapacitated because of the error. Continue reading

Evolution of Website Optimization Part 2

by Brad Taylor

linking hierarchy in seo articleThe second part of the evolution of website optimization continues. The purpose of this series of articles is to give a basic overview of the changes in universally accepted methods to optimize websites. Just like any industry there are changes and additions as the years go on and we like to keep our readers apprised the best we can.

Website Optimization as we know it only about 17-20 years old. Website optimization is (by definition) to make concerted efforts to improve or alter your site so that it displays higher in search engines with the hopes of driving more traffic. In the early 2000’s we hadn’t coined the term SEO yet, and if it were coined by then, many of us were not using it.

Continuing where I left off in the last article, the second relatively new SEO practice that has garnered success for those doing it is content linking within a page or article. Yes, it has always been a good thing to link to source pages or to an info page that is helping you convey your message, but now there is a definite formula that seems to work. Continue reading

Evolution of Website Optimization Part 1

by Brad Taylor

seo and website speedThe fundamentals of optimizing your website are always changing. As Google gets bigger and more powerful, they add to and tweak their algorithms. Although many of the desired attributes from ten or fifteen years ago are still applicable to your optimization efforts, many new items have been added.

The theme for the early 2000’s was CONTENT. Your site needed fresh unique content to be a contender. That still holds true. But several other factors have dominated the middle part of the 2010’s. Continue reading

Website Speed Becoming More of an Issue in SEO

by Brad Taylor

Now that internet speeds and device speeds are very good , Google has put more focus on making sure that your site loads quickly. They have an internet speed test that allows you to test your website (both full site and responsive versions).

Of course, all efforts should be made to get the rating as high as possible so as to please Google but also the visitors to your website. Really, as long as your are above the 50 percentile you are doing OK. 60% or better is good. Not every website can be higher than 60% for several reasons, the most obvious being a site that runs lots of plugins or add-ons.  Websites with many large images on the homepage or main template will cause the site to slow down as well. Continue reading

SEO Mistakes That Google Does Not Like to See

Word cloud for Keyword stuffingGoogle is always in control of the websites that can and cannot be found throughout its search engine. This is something that a lot of people do not consider when they go to put their websites up on the searches. However, a lot of times they will leave you alone if you do nothing wrong. If you do something that makes them mad though, then they will make sure to remove you from their list of searchable websites, so you’re no longer able to be found.

Don’t Be a Link Buyer

Not only is this frowned upon, but it is now something that is illegal to do. When Google finds out you’ve done this and cheated, they will not hesitate to remove you from their search results and put you on the blacklist that they have – which you’re not going to be able to get off. Continue reading